SEOguru Technologies asked:


Staying at the top does matter…

You have hired a SEO company, they optimized your site, your site got a good rank at the search engines, and you are getting increased traffic to your site, but then what? Have you ever considered that the search engine rank that you are holding now, was previously held by another site? So, it is quite likely that your site will be eventually replaced by another site in course of time. It is a natural process. But this is something that you wouldn’t like to happen to you. After all what is more important than getting at the top is to stay at the top. If you want to benefit from staying at the top result pages of the search engines, you need to continuously work on the SEO front.

Keep pace with the Search Engines…

Apart from the natural degradation of the search engine ranking, there is another factor that radically changes the search engine results. Search Engines rank the websites based on some specific criteria that are unique to search engines. These parameters are called search engine algorithm and this is not a constant thing. From time to time search engines make changes to these parameters and whenever this type of changes are made, there is a radical change in the search engine ranking. To overcome this problem, you need to hire a professional SEO company, who will keep a watchful eye on the recent trends of the search engines and do regular changes to sustain the search engine rank.

Marketing is a continuous process…

If you want to make profit from your online venture, staying alive in the mind of your customers is very important. A top rank at the search engine will take your business to potential customers. When your site stays at the top rank, you get repeat customers and that is crucial to make a long lasting relationship with them. It will effectively increase traffic your site and build brand equity for your business. To do that you need to keep the rank of your website constant and without a continuous SEO process you can never attain that steady rank at the search engines.

Stay ahead of time…

There is no doubt that the business practices are fast changing throughout the world and when it comes to online business or e-commerce the rate of change is faster. It is therefore, important to keep yourself up to date with the changing time. This is also true for your SEO campaign, you need to keep a watchful eye in the changing practices of the online businesses and search engine trends. Therefore, it is important that you get year round SEO solution to keep your website at par with the industry.

Growth is the ultimate success mantra for any business…

Who knows this better than you? In today’s business, either your grow or you vanish. You need to keep on thinking about new avenues, new products and new services. Even if, you cannot launch an all-new product, putting the old wine in the new bottle is very important. Repackaging and making changes in the ways you present yourself, need to be changed and search engine optimization is the best tool you have got to let your customers know that you are growing, you are changing and most importantly, you always have something new to offer. With one time SEO campaign you are surely not going to benefit in this regard, you need a continuous SEO process to support your growth initiatives.

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SEOguru Technologies

8/3 Central Park, P.O. Jadavpur University

Kolkata – 700032, India

Tel – 91 33 24298001 / 91 98303 04437 / 91 98303 04839

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Clearpath Technology asked:


28 August 2009 – New Delhi, India. Clearpath Technology the leader in SEO, Internet Marketing, Link building and Development has become even better. It is now certified ISO 9001-2008 Quality management system. Being an ISO 9001:2008 certified means that Clearpath has complied with the ISO standard. The certification means that every step of the software design and development method is firmly controlled and consistently applied. Since Clearpath’s procedures are well defined with customers in mind, eventually it means that the customer will play more roles in the design process of the company.

As we all know, Clearpath Technology is India’s premier search engine optimization, web design, development company and internet marketing. It has the brightest technical talent and combined it with processes which are proven to be effective. The company has also a good business sense to deliver the solutions that meet the need of the customers worldwide.

The company has proven its continuous development in its field through the certification of ISO 9001:2008. The company’s ability to maintain a long term relationship with its customers depends on the value that the company delivers. The value comes from being a company that



Understands your business initiatives and markets.



Has command of the technologies supporting your initiatives.



Manages projects reliably.



Communicates effectively.



Delivers solutions quickly, according to specifications and at the right price.



The Clearpath technology simple procedure that comply with the ISO standard has make this company the leader in SEO, internet marketing, web design and other online services. Aside from SEO and internet marketing, Clearpath also offers link building/popularity and increase traffic/ leads/sales.

Before the Standard Institute can approve the application for certification a company must possess the requirements that institute requires. One of the institute requirements is the quality policy that is linked to marketing planning and business and to customer needs. It is understood and followed at all levels and by all employees. Recorded data and system is properly audited and checked for conformance and effectiveness. The company’s record should show where and how raw materials and products were processed.

Actually it is not ISO that certify the organization. An accreditation bodies is form to authorize certification bodies to audit the organization applying for ISO 9001 compliance certification. The organization is being assessed based on its extensive sample of its sites, services, functions, processes and products. Once the accreditation bodies found no major problems on it they will issue an ISO 9001 certificate.

Having pass the ISO standard means that Clearpath is indeed the leader in its field. If you want to know more about the company’s services and products you can visit their website.